Top 5 Fashion Games in Oceania Q2 2023

In the second quarter of 2023, the top 5 fashion games on the unified platform in Oceania showcased interesting trends in downloads, revenue, and active users. This data, sourced from Sensor Tower, provides a comprehensive overview of the market performance for these popular apps.

Project Makeover from Magic Tavern, Inc. saw a stable performance in Q2 2023. Weekly revenue peaked at around $84K in mid-April, while downloads fluctuated, reaching a high of approximately 11.8K in the last week of June. The game maintained a consistent user base, with weekly active users hovering around 80K to 84K throughout the quarter.

Fashion Battle - Dress up game by APPS TEKNOLOJI ANONIM SIRKETI experienced a varied performance. Weekly revenue remained modest, peaking at $276 in mid-April. Downloads showed a notable increase in early April with over 10K downloads, but later settled around 7.8K by the end of June. The game’s active user base reached its highest point at 21.8K in early April before stabilizing around 17K to 18K.

DIY Paper Doll from Crazy Labs had a mixed quarter. Revenue was minimal, with occasional spikes. Downloads started strong with over 12K in early April but declined to approximately 3.6K by the end of June. Active users showed a similar trend, peaking at 23.3K in early April and then gradually decreasing to around 12.8K by the end of the quarter.

Makeover Studio: Makeup Games by LIHAO TECH CO., LIMITED had a steady performance in terms of revenue, with weekly earnings around $1K to $1.7K. Downloads fluctuated, peaking at 10K in mid-April and then decreasing to about 4.2K by late June. The app maintained a robust active user base, with weekly active users ranging from 67K to 87K.

Merge Studio: Fashion Makeover by Paxie Games exhibited consistent revenue, peaking at $4.2K in early April. Downloads varied, reaching a high of 8.9K in early April and dropping to around 2.8K by the end of June. Active users saw an upward trend in early Q2, peaking at 25.2K in mid-April, before stabilizing around 21.4K by the end of the quarter.

For more detailed insights and data, visit Sensor Tower.